8 D8. Geoscience Education (Posters)
Friday, 20 March 2020
8:00 AM - 12:00 PM
Grand Ballroom A–D
CONSTRUCTING ANALOGIES FOR THE COMMUNICATION OF GEOLOGICAL CONCEPTS
Paper number: 8-8
Program: Technical Sessions
Time: 8:00 AM – 12:00 PM
Authors
Abstract
Beyond its role as a poetic flourish, some cognitive scientists promote the idea that the metaphor and metaphorical reasoning serve as the core of our cognition, and that the defining of concepts in terms of others, far from being a rhetorical exercise, in fact resonates with the way we naturally develop our understandings of our world. In this view, when a communicator invokes metaphor, they are not using extraordinary but very natural language.
In the construction of analogies, communicators of science may be inclined to sacrifice effectiveness for accuracy – valuing an analogy’s representativeness of its target concept over the audience’s familiarity with the source concepts – as we do when we relate the age of the Earth to 4.5 times the incomprehensible concept of “one billion years.”
While sacrifices of accuracy may be impermissible in the conduct of science, careful concessions to effectiveness can improve the analogies we use to communicate of geological concepts to students and nonexperts.
Geological Society of America Abstracts with Programs. Vol. 52, No. 2
doi: 10.1130/abs/2020SE-344873
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